Silver Standard - Growth Ready Package

Includes everything in Business Essentials – Local, Leads & Security (Web Essentials care, local visibility and Google Business Profile support, basic performance tuning, security monitoring and incident response, and monthly Local & Lead Snapshot), plus a structured growth layer with analytics and UX optimisation.

KEY INCLUSIONS:

• All protections and checks from Business Essentials – Local, Leads & Security, including:

  • Website built and managed on Hostinger’s AI Website Builder.

  • SSL and backup validation, uptime monitoring, and a monthly website health snapshot.

  • Local presence care and Google Business Profile sync, monthly GBP post, and quarterly local presence mini-check.

  • Basic performance tuning (image optimisation and light clean-ups).

  • Security monitoring and incident coordination if something goes wrong.

  • Contact form monitoring and a monthly Local & Lead Snapshot with at least one suggested improvement.

ADDITIONAL GROWTH-FOCUSED INCLUSIONS (ON TOP OF BUSINESS ESSENTIALS):

Monthly Structured Growth Review:

• Monthly review focused on improving results, not just checking for problems:

  • Confirm all contact / quote / booking forms are working and sending correctly.

  • Check for outdated information (services, pricing, promotions).

  • Look for small UX issues (confusing sections, weak or missing calls-to-action).

• Identify one or two “quick-win” improvements each month and implement smaller fixes within the time allowance.

• Maintain a simple backlog of “future ideas” for bigger improvements when you are ready.

Backup Awareness & Safe Changes:

• Confirm the hosting plan has at least weekly backups (daily if possible).

• Before major edits, ZEUS creates a restore point or uses Hostinger’s backup tools where available.

• Keep a simple change log for major updates so important changes can be reversed if needed.

Analytics Setup & Goal Tracking:

• Configuration of Google Analytics 4 (GA4) on the website (if not already set up).

• Setup of basic events and goals, such as:

  • Key page views (e.g. Services, Pricing, Contact).

  • Contact / quote / booking form submissions (thank-you page or event).

  • Click-to-call or WhatsApp click tracking where practical.

• Light monthly review of analytics to spot trends, drops, or obvious problems.

• At least one action or recommendation per month is tied directly to analytics data (for example, improving a low-converting page or moving an important section higher).

SUPPORT AND TIME:

• Support channels: Email and WhatsApp, Monday–Friday during business hours.

• Standard response time: Within 1 business day.

• Time allowance: Up to 75 minutes per month for:

  • Content updates and minor layout or UX changes.

  • Implementing the “quick-win” improvements identified in the monthly growth review.

  • Reviewing key analytics and making small adjustments based on what the data shows.

  • Short training or explanations on how to update pages or elements.

  • Quick strategy advice (e.g. suggestions to improve a page’s effectiveness or clarify an offer).

• Strategic touchpoint:

  • Up to one 30-minute strategy call per quarter (via voice/video or WhatsApp call) to review results, discuss priorities, and plan upcoming improvements.